In a world where media has, arguably, the greatest influence on today’s young society, it is no surprise to see the recent explosion in popularity of video game broadcasting.
Video games have emerged as one of the fastest growing media industry markets within the Netherlands. Today, sales total more than $900 million.
The gaming industry is a tumultuous, evolving entity in which the average targeted player-base is constantly shifting. Up until recently, the main focus of most publishers and gaming companies were to cater to the casual gaming masses with games such as Candy Crush Saga and Clash of Clans.