Xsolla Blog

What Developers Can Do About Pirating Games

Posted by Justin Llewellyn on Dec 18, 2014 2:44:40 PM

In our last post, we spoke about the issues of piracy and the types of people who pirate games. For today we're going to talk about some of the options developers have when it comes to dealing with it.

Over the years there have been several options made available each with their own pros and cons to keep in mind. And there is also the matter of what to do about pirates that has led to an interesting debate.

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Alternative Sales Strategies for Digital Stores: Loyalty Programs

Posted by Justin Llewellyn on Oct 22, 2014 12:17:11 PM

Next on our look at alternative sales tactics available in the digital age, we come to the concept of loyalty programs. While this is a tactic that's been used heavily by retailers and supermarkets, its use is still fairly new for the Game Industry but can be viable to get more sales.

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Alternative Sales Strategies for Digital Stores -- Coupons

Posted by Justin Llewellyn on Oct 17, 2014 1:54:44 PM

For this series of posts, we're going to continue our conversation from last time about the types of sales that the Game Industry has access to. 

One of the great things about the digital market is that it’s opening up both developers and storefronts to new strategies to convince consumers to buy their titles and we're going to start this post with a concept that's been around forever: Coupons.

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