There are countless ways of rewarding players in video games. Challenges and awards in games influence the way gamers interact with entertainment and the time they spend inside the gaming universe. It is especially difficult to reward «whales». These players invest thousands of dollars and countless hours of their time in games. What else can developers give them? Xsolla thinks there are a number of ways to reward big spenders in F2P-games.
Based on the experience and WorldPay market research, Xsolla talks about the necessity of payments for successful digital projects. Regional preferences remain one of the most important factors that determine the financial achievements of a game.
Over the past 40 years, financial metrics of interactive entertainment industry increased significantly. It’s $ 70-billion market, which continues increasing year by year today.
Xsolla carefully adapts its products (PayStation, Greenlight) to requirements of the regional markets. Longstanding experience proves that competent localization allows to reduce bounce rate and increase conversion for only a few months.
Look how Xsolla data improved in Germany, Brazil and France just after the translation of the payment interface (thanks to Alconost specialists). The need to localize is explained by several factors that directly affect sales.
Xsolla shows the importance of timely payment integration into online games on the example of large and successful projects. According to the analysts it’s necessary to implement a chosen billing system as early as possible.
Developers have to spend many hundred thousand dollars to produce even indie games (Braid’s budget is $180 000, the budget of Broken Age is $3 000 000). Far from everyone copes to get so much money. It makes developers look for alternative funding sources and experiment with monetization system.
What is your opinion on this issue?