Much like the gaming industry today, in order to stay relevant, game developers must adapt to the changing demands of their consumers.
When games were first introduced, the widely accepted norm was to sell it as a physical copy, complete with a full package of instructions, cd-rom, and possibly some extra goodies. This shifted towards digital distribution as more and more people realized convenience was one of the main influencers of purchases. This made way for mobile smartphones providing microtransactions and 1-click spontaneous purchases while providing their game or app for free. Finally, the future of this era has arrived as Xsolla announces the Item Bar.
Implementing a new service is one thing but knowing how to read and mine that information into something tangible and useful is a whole different process. We at Xsolla are here once again to highlight the new features and processes included when signing up for our new merchant account.
Xsolla is launching a new personal account for game developers and you should be excited for it. This B2B-tool is used for effective data analysis and management of key business parameters while aiming towards the goal to increase the effectiveness of teamwork. Head of Software development, Zhvakin Anton tells us about the main advantages of the new version of the personal account.
1) The New Design
Key business parameters are summarized in a visual infographic: current balance, the number of returns and payments successful, the top 5 countries and payment systems.
A beautiful interface, customizable graphics, and invaluable information on payments are a few of the many different features Xsolla's new Merchant Account boasts. Find out what this means for you and your game and what you can do to be a part of this solution!