En Masse Entertainment is one of the biggest game publishers, working on online games today. The company has successfully launched a number of titles, including the critically acclaimed revolutionary action-combat MMO Tera. Xsolla is proud to be a part of such an exciting and big project: Tera boasts over a million of registered users worldwide.
During Gamescom 2014 Xsolla had a chat with 37.com. We’ve discussed the current strategy of the Chinese company at the western markets, talked about the most efficient ways of marketing, monetizing games and discussed the prospects of browser games in Europe and Turkey.