Xsolla Blog

How Collector's Editions Adapted to the Digital Market

Posted by Justin Llewellyn on Dec 5, 2014 3:21:16 PM

A common marketing tactic used by game developers for the last two decades includes giving consumers the opportunity to upgrade their copy of a game to a "collector's edition:" Featuring more content at a higher price.

While the practice is still around today, it has declined in popularity thanks to the rise of digital content. For today's post we're going to look at where collector's editions are now and how developers can leverage their use for additional sales.

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Examining Ground Floor Funding or the Minecraft Model

Posted by Justin Llewellyn on Dec 3, 2014 3:51:21 PM

Minecraft is famously known as the game that broke through the Indie bubble, becoming a massive hit across almost every platform and getting worldwide recognition. It has subsequently left many developers and publishers trying to figure out everything Markus Persson did right.

For today's post we're going to talk about the funding model behind Minecraft and how it combined pre-ordering and crowd-funding into an attractive offer for consumers that developers can use.

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Early Access Considerations for the Digital Market

Posted by Justin Llewellyn on Oct 1, 2014 11:10:14 AM

In a previous post, we examined the differences between kickstarter and early access when it comes to funding and developing a video game.

For today's post we're going to continue this examination looking at how developing a game on the early access model is different from traditional development.

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